Florina PÎNZARU. National School of [email protected] Abstract Manual de marketing: principii clasice si practici actuale eficiente, Florina Pinzaru. National AG Andrei, A Zait, EM Vătămănescu, F Pînzaru Manual de marketing: principii clasice şi practici actuale eficiente. F Pînzaru. Florina Pinzaru CV Hapenciuc, F Pînzaru, EM Vatamanescu, P Stanciu Manual de marketing: principii clasice şi practici actuale eficiente. F Pînzaru.

Author: Gogar Vujora
Country: Gabon
Language: English (Spanish)
Genre: Photos
Published (Last): 11 October 2008
Pages: 159
PDF File Size: 20.95 Mb
ePub File Size: 17.10 Mb
ISBN: 726-6-89729-801-2
Downloads: 77715
Price: Free* [*Free Regsitration Required]
Uploader: Dolmaran

Knowledge management across the organization: Challenges for the university intellectual capital in the knowledge economy C Bratianu, F Pinzaru Management Marketinb in the Knowledge Economy 3 4, Business Administration Management Marketing Economics.

Florina Pinzaru | Scoala Nationala de Studii Politice si Administrative –

Enter the email address flofina signed up with and we’ll email you a reset link. But market competition had always had an intangible dimension due to the The present paper aims to briefly present the models used by the countries that joined the Euro zone afterin fixing the pijzaru parity marketibg the evolution of the local currency towards Euro, when participating in Exchange At the practical level, we offer a direction for decision makers.

Title Cited by Year Millennials at work: Remember me on this computer. While members of the common identity groups report feeling more attached to their group as a whole than to their fellow group members and tend to perceive others in the group as interchangeable, in bond-based attachment people feel connected to each other and less to the group as a whole, loyalty or attraction to the group stemming from their attraction primarily to certain members in the group.


Management Research and Practice 4 2, They may increase their CR and IC performance if they support values like responsibility, communication, cooperation, collaboration and self-confidence. Mangers versus Digital Natives Employees. Over the past years, the issue of sustainable entrepreneurship has coagulated multiple research interests due to the fact that it integrates three main pillars, namely human resource management people and the concerns for planet protection and for the economic effectiveness sustained by profit.

Review of International Comparative Management. However, the success of several projects focused on emotional approach in recent years concentrated on the rediscovery of past and present stories of the Romanian capital, lead us to believe that the city brand built through stories has a real potential.

Florina Pinzaru Manual de MRKT 1 – [PDF Document]

Even if applying relationship marketing could prove to be limited for some organizations, the contemporary trends ask for a reevaluation of marketing approaches towards a business philosophy fkorina on networks of relationships.

Management Dynamics in the Knowledge Economy 1 2, In this respect, the paper intends to synthesize the main theories for determining the equilibrium exchange rate, as well as to present the modality of putting them into practice in the countries that had already become members of the Euro zone.

The conference explores the organizational strategic thinking, planning and Managing In The Digital Economy: As an pinaaru, the conference papers are interdis-ciplinary and aim at exploring the shifts in management, as well as the relevance of ethics, values and standards at individualflprina and social levels in the world of finance and business, considering both the macro-level and the micro-level approaches.


International Conference on Business Excellence, 79 This “Cited by” count includes citations to the following articles in Scholar. Case Study on the Romanian Subsidiaries more. The focus is set on the relationships between management, finance and ethics.

Students tend to favour the Internet and to integrate it in their studies and research, in order to increase their knowledge, not just to Management Dynamics in the Knowledge Economy 4 2, As a result, the first one was described as a component of relational capital.

Some researchers focused on analyzing the relationship between knowledge and competitiveness while others concentrated on determining the dimensions of corporate reputation CR. This knowledge is no longer available just to students and faculty, but also to the society through partnerships universities are developing with different types of third bodies: Internal Marketing in Multicultural Organizations.

Management Dynamics in the Knowledge Economy 3 4, Management Dynamics in the Knowledge Economy 1 2, Against this backdrop, the present paper aims to investigate the correlations between sustainable entrepreneurship and the marketing types articulated by the Contemporary Marketing Practices CMP research program, relying on a questionnaire-based survey conducted with start-up entrepreneurs in Romania.

Still, increasingly more importance is given to relations with other. Some attempts have been made in order to link CR and intellectual capital IC but the focus was mainly on the characteristics of the second concept. MarketingRelationship Marketingand Marketing Theory.

Posted In Art